Photo by Owen Main |
Photo by Jenny Livingston |
While Christmas shopping for my daughter, I was relieved that to find that DC has been churning out books and toys for the preschool set and has made it a point to include some females in their products (Marvel has some catching up to do!). Specifically Wonder Woman, who receives the most love thanks to Patty Jenkins' new movie starring Gal Gadot, as well as Supergirl and Batgirl. From new Little Golden Books and Step Into Reading books, my daughter has been devouring everything we can find. She especially loves The Big Book of Girl Power by Julie Merberg, which is basically a who's who of female superheroes. Awesome, right?
Fast forward to this week when I found a new book of superhero bedtime stories called DC Super Friends 5-Minute Story Collection put out by Random House that I thought my daughter would enjoy
Photo by Jenny Livingston |
Photo by Jenny Livingston |
While my daughter still loves the book and is enjoying all of the stories despite the absence of two of her favorite characters, I have been fuming about the false advertising. DC obviously knew that the female superheroes would be a big selling point for a big chunk of their target audience, so why exclude them? It makes no sense. Every single one of the male superheroes listed in the biographies is included in at least one story, if not several. What gives, DC and Random House? Was this an accident from too many people working on the book? Were you just trying to widen your audience with the cover, not really caring that it didn't represent the contents of the book and hoping no one would notice until they had already purchased it and wouldn't want to disappoint their kids by returning it? Judging by the reviews on Amazon (mental note, always scan the reviews before purchasing a book in the future), I am not the only one to have noticed the missing female superheroes and to be upset by it.
I am genuinely heartened by new push for female superheroes. It has been long overdue. However, it's products like the DC Super Friends 5-Minute Story Collection that bring into focus how far we still have to go before there is true equity and female characters are not treated as an afterthought thrown in to appease the angry feminists. The huge success of the new Wonder Woman movie gives me hope that the companies producing these products are finally coming to their senses. What do you think? If you have any book recommendations, please post them in the comments section.
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